Maracoonda Automotive is an Australian automotive company specialising in the conversion of luxury American Pickup Trucks to Australian specifications. The client approached us to redevelop their branding, website, and social media marketing.
To meet Maracoonda’s branding requirements, we developed a strong and bold logo which closely reflects the quality and craftsmanship of their work with each colour defining one of the three pillars of their brand – Quality, Strength and Trust.
When approaching the website, the client wanted to update the look and feel of the site whilst allowing them to showcase their unique vehicles to prospective buyers. They wanted a website which not only allowed customers to browse vehicles in stock but also gave the viewer a sense of trust in the Maracoonda brand. So our job was to create a seamless wireframe with the user’s experience in mind and to work closely with the developers who were both designing and developing the site.