Emblm Agency
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Hotel & Resort
Marketing

Hotel & Resort
Marketing

Elevate your brand, attract guests and increase bookings

At Emblm, we are dedicated to crafting dynamic and impactful marketing solutions for businesses in the hospitality and tourism sector. If you're looking to amplify brand awareness, increase bookings and drive revenue growth, our team of seasoned creatives are here to bring your vision to life. We provide a wide range of digital marketing and creative services, including branding, graphic design, website design, copywriting, social media marketing and advertising.

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Transforming content into conversions, views into value and likes into loyalty

Allow our team to expertly handle all of your marketing needs, so you can focus on what you do best—creating unforgettable guest experiences. Our approach is as distinctive as your brand, tailored precisely to your needs and target audience. From creating compelling campaigns to designing brand collateral to cultivating a robust online presence, we will work with you to turn prospects into guests and guests into repeat guests.

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How can Emblm drive results for your hotel?

01. Brand Visibility

Elevate your hotel's presence on a global stage. Our strategic marketing initiatives amplify your brand's visibility, ensuring it's seen by the right audience at the right time. Through compelling visuals, targeted campaigns and data-driven tactics, we help your hotel stand out from its competitors. From captivating social media ads to search engine optimisation, we focus on ensuring your hotel captures the attention it deserves.

02. Bookings & Revenue

Unlock the potential for increased bookings and revenue growth. Our data-driven strategies optimise your online presence, making it easier for travellers to discover and choose your hotel. From crafting enticing offers to strategically timed promotions, we ensure your property is not only seen but chosen, translating interest into reservations and revenue.

03. Guest Loyalty

Nurture a loyal guest base that keeps returning. Our personalised marketing strategies create meaningful connections that go beyond a single stay. By understanding guest preferences and behaviour, we tailor experiences that resonate. From post-stay engagement to exclusive offers, we foster a lasting relationship that turns guests into loyal advocates for your brand.

04. Credibility & Trust

We understand there is nothing more important than your hotel's reputation. Our approach is all-encompassing, meticulously refining every piece of content, design and communication so it mirrors your brand values. By cultivating brand equity and awareness, we do more than attract guests—we foster a devoted community that champions your hotel's integrity.

Our Services

Hotel marketing solutions

Branding & Design

Elevate your hotel's presence with a cohesive and compelling brand identity. Our expertise lies in unifying your guest experience across every touchpoint.

Organic Social Media

We curate and manage your organic social media presence, crafting strategic content, scheduling posts and fostering authentic engagement with your audience.

Paid Campaigns

Amplify your hotel's reach through targeted digital campaigns. Our strategic approach ensures your message reaches the right audience, driving bookings and revenue growth.

Photography & Videography

Capture the essence of your hotel in every frame. Our skilled photographers and videographers expertly craft visuals that immerse viewers in your unique ambience.

Community Management

We can handle all aspects of community engagement, actively responding to comments, messages, and reviews to foster a positive online community of brand advocates.

Copywriting

From captivating website content to engaging marketing material, we infuse your brand with a compelling voice and craft a narrative that entices guests to explore and book.

Why choose Emblm?

1. Collaborative Partnership

At Emblm, we're not just another agency—we're your partners in success. Building strong client relationships is at the heart of our approach, and we firmly believe that collaboration drives growth. Taking the time to understand your brand's unique identity, goals and target audience, we ensure our strategies align seamlessly with your vision and objectives. By working hand in hand with you, we create a foundation of trust and a shared understanding that forms the basis for achieving remarkable results together.

2. Industry Experience
3. Tangible Outcomes

Branding

A compelling and cohesive brand isn't just nice to look at; it has the power to completely reshape your hotel or resort experience. Whether you are building from the ground up or looking to stir things up, here at Emblm, we want to help your brand make its mark. We deep dive into the nitty gritty of your story, goals and audience to build and implement a bespoke brand strategy based on your needs. Together, we'll create a brand that not only resonates with your target market but also serves as a solid foundation for the growth and success of your business.

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Graphic Design

Design is more than just what meets the eye. It's a visual line of communication between your hotel and its guests. Whether you are aware of it or not, the look and feel of your brand is saying something on your business's behalf. Good design builds confidence and trust, moves and motivates people, and drives traffic and bookings. We offer a wide range of design services specifically tailored to the hospitality industry. Whether it's a one-off project or a full-scale rebrand, our tried and tested methods will help your hotel stand out.

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Website Design

At Emblm, we don't just build websites—we shape customer experiences. We understand that your website is more than just an online presence; it is a powerful tool you can use to establish credibility, engage with potential guests and drive bookings. Taking a holistic approach to website design, we work backwards to identify your business objectives and build a strategic design based on your goals. Our expertise lies in creating digital solutions that showcase exceptional aesthetics and deliver a seamless user experience.

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Digital Advertising

Considering taking the plunge into the digital space or wanting to improve results from your current campaigns? Digital advertising is a proven and effective way to increase brand awareness, drive conversation and generate sales. We specialise in advertising across a variety of channels, including search engine marketing (SEM), pay-per-click (PPC), social media advertising and email marketing. With an experienced team of copywriting, design and strategy experts, we produce digital marketing solutions tailored to your audience.

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Social Media Marketing

Social media marketing is one of the most cost-effective strategies that hotels can use to reach their target audience, increase guest loyalty and drive bookings. By using your brand’s social platforms to engage, share, educate and build trust, potential guests will be more likely to make a reservation. Our social media marketing services go beyond promotion; they provide an opportunity to create genuine connections with your audience. Our expertise will help you harness the power of social media to propel your business forward.

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Traditional Advertising

Led by Christian Devereux, Emblm draws on his 20+ years of experience at some of the Gold Coast’s most successful ad agencies. Our approach is simple. We strive to dig deeper than the surface level to understand what makes your hotel or resort unique. Our focus is on creating practical solutions, rather than just coming up with clever ideas for the sake of being clever. Whether it’s a large or small-scale project, we specialise in developing credible, original and lasting campaigns backed by strategy.

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Copywriting

Our wordsmiths use the written word to bring hotels and resorts to life. At Emblm, we craft compelling copy that inspires users to take action and, most importantly, help your hotel find its voice. From website copy and blog posts to social media content, email campaigns and everything in between, whether you need to inform, educate or inspire—we know just the thing to say. With meticulous attention to detail and a knack for storytelling, we ensure that every piece of content resonates authentically and leaves a lasting impression.

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Crafting brands, captivating guests

Whether you're seeking to reimagine your brand presence or ignite a surge in bookings, our team is experienced in delivering bespoke strategies that drive tangible results. We believe there is no one-size-fits-all approach in the hospitality and tourism sector, and for that reason, our approach centres around amplifying your unique guest experience.

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Still need convincing?

Frequently Asked Questions

What services does your agency offer for hotel marketing?

We offer a comprehensive range of services, including branding, design, website development, digital advertising, social media marketing, and traditional advertising. Whether you are looking for a one-off project or a full-scale rebrand, our team of experts will craft a strategy that aligns with your hotel's goals and resonates with your target audience.

How can your marketing strategies benefit my hotel's growth?
Do you have experience working with hotels of different sizes and types?
Can you assist with both digital and traditional marketing for our hotel?
How do you measure the success and ROI of your marketing efforts?
What's the process for collaborating with our in-house marketing team?

Case Study

1018% Instagram growth: Encouraging a new demographic to #StayWAHI

Whitsunday Apartments Hamilton Island (WAHI) provides family-friendly accommodation overlooking the picturesque Whitsundays.

After conducting in-depth research to identify WAHI’s target audience and assessing their previous marketing initiatives, Emblm set out to showcase everything that WAHI and the Whitsundays has to offer.

By curating a feed of beautiful imagery, harnessing the power of user-generated content and developing a strong brand voice, we have grown the WAHI Instagram by 1018% and encouraged a new demographic to #StayWAHI.

Our Work

Case Study

Paradise Resort

In the highly competitive accommodation industry, leveraging data-driven insights enhances ROI and amplifies brand awareness, delivering targeted results.

0 %
Increase in conversions
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Click-through rate

Case Study

Paradise Resort

In the highly competitive accommodation industry, leveraging data-driven insights enhances ROI and amplifies brand awareness, delivering targeted results.

0 %
Increase in conversions
0 %
Click-through rate

Client Feedback

“I have worked with the team at Emblm for the last 4 years across two different businesses in the accomodation industry. From managing our Google Ads words to a full rebuild of our website, Emblm really are incredibly easy to deal with and all requests are met with well thought out solutions. I would not hesitate to recommend Emblm to anyone looking for a digital marketing agency."

Alicia Szerszyn
Sales and Marketing Manager
Paradise Resort

"The team at Emblm provide a fantastic service. I have engaged Emblm to manage the marketing requirements for our resort, and I have not been disappointed. Emblm really takes time to understand your business and audience and treat your business as if it's their own. All requests are actioned quickly, and nothing is too much trouble. I wouldn’t hesitate to recommend Emblm to anyone looking for a marketing agency that can do it all."

John McFadden
Resort Manager
Whistunday Apartments Hamilton Island (WAHI)

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