Emblm Agency

Queensland Sotheby’s International Realty

For over 270 years the Sotheby’s name has been trusted with procuring, marketing and auctioning the world’s most cherished and rare possessions.

In 1976 Sotheby’s made “a natural progression from priceless treasure to prestigious property” with the establishment of a premier real estate brand.⁠ Queensland Sotheby’s International Realty (QSIR) is part of this international real estate network spanning 79 countries and territories. ⁠

QSIR required a refreshed profile booklet and agent listing kit that reflected the company’s positioning as “one of the world’s longest established, and most trusted, luxury brands.” ⁠Emblm worked with QSIR to redesign this brand collateral, ensuring that the final outcome was consistent with the brand’s global visual messaging and every page was curated with the manifesto “Nothing Compares” at its forefront.


Queensland Sotheby's International Realty


Brand Strategy
Brand Collateral Design

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